Alternatives guide
Mailchimp logo

The 1 best alternatives to Mailchimp

Editor-shortlisted alternatives to Mailchimp, ranked by similarity and rated on features, pricing, and verified user reviews.

Editorially curatedSimilarity-scoredBaseline: Mailchimp 4.2
Top picks

The three we'd shortlist first

Editor's pick
Brevo logo
#1 · 84% match
Brevo

All-in-one email, SMS and CRM

4.4 · 4,120 reviews

Why switch: Email + SMS + CRM with a more generous free plan.

From
$0
Compare

Feature parity vs Mailchimp

Rating, pricing, and match score at a glance — Mailchimp in the first row as your baseline.

ProductRatingPricingFromvs MailchimpMatch
Baseline Mailchimp4.2freemium$0100%View →
Brevo4.4freemium$0
Higher rated
84%
View →

Migration guide: MailchimpBrevo

A four-step playbook most teams follow when switching from Mailchimp.

  1. 1

    Export your data

    Pull your data from Mailchimp using the built-in export (CSV/JSON) or the official API.

  2. 2

    Provision Brevo

    Create a workspace, invite your team, and configure SSO or auth to match your current setup.

  3. 3

    Import & map fields

    Use Brevo's importer (or a lightweight ETL) and map your fields — start with a single project to validate.

  4. 4

    Run in parallel

    Keep both tools live for 1–2 weeks. Diff outputs and address gaps before the full cutover.

Need a hand? Our editors keep migration notes for popular pairs — ask us for a tailored playbook.

What switchers say

Paraphrased from verified user reviews of teams that migrated away from Mailchimp.

We switched after our team hit the pricing ceiling — the migration took a weekend and we haven't looked back.

Head of Ops, 40-person SaaS

The UX felt familiar day one, and the CSV importer got us 95% of the way without engineering help.

Product Manager, mid-market

Same features, roughly a third of the cost. The only thing we lost was one integration we barely used.

Founder, seed-stage startup